Why active voice is valuable

Although writing in passive voice isn’t incorrect, active voice is often a better fit for business writing because it helps a writer be more direct, clear, and concise. That is, writing in passive voice tends to be vague and uses more words to describe an action. They can make a reader work unnecessarily hard to comprehend what you’ve written.

And in business writing our readers don’t have the time or energy to figure out what we’re trying to communicate. It’s to our benefit to write succinctly so that our readers are more likely to consume our writing.